Advertising Week New York 2021: Ads You Can Speak With
Instreamatic participated in AdWeek NY 2021 discussing the advertising opportunity now offered by interactive voice ads and the AI infrastructure that supports them. Panelists included Stas Tushinskiy, CEO at Instreamatic , Roey Franco, the VP of Product & Innovation at Xaxis, and Claire Fanning, the VP of Ad Product Strategy at Pandora.
The panel covered case study results based on recent voice ad campaigns powered by the Instreamatic platform, with perspectives from Xaxis as a media company leveraging these ads and Pandora as a voice audio ad publisher.
“We’re excited to share metrics on how brands, agencies, and audio platforms have been taking advantage of voice advertising,” said Tushinskiy. “There is a significant opportunity for brands to modernize how they reach consumers through digital audio platforms and voice-activated device.”
And stay tuned for more endeavours!