AI: The Key to Bridging the Gap in Traditional Ad Strategies

2 min readFeb 29, 2024

It’s no secret that AI is transforming the way businesses operate. IBM recently reported that 42% of enterprise-scale companies actively deploy AI in their operations.

Some brands are still on the fence, unsure how using AI can benefit them or where to begin. In the advertising industry, AI offers unprecedented opportunities for businesses to maximize Return on Ad Spend (ROAS) and streamline ad monetization efforts. Instreamatic empowers businesses to harness the full potential of AI in their advertising strategies, and shows them how easy it is to integrate.

The Advantages of AI in Advertising

AI in advertising is no longer a futuristic concept but a present reality that drives the effectiveness of ad campaigns. With AI, brands can generate and personalize ads on a massive scale — targeting the right audience at the right moment. This not only boosts campaign performance but also significantly reduces ad production costs and shortens the creative production process. Instreamatic’s AI-driven ad optimization platform is a great place to start for businesses that want to integrate AI into their traditional ad strategies to achieve these benefits.

Boosting Campaign Performance

Instreamatic’s platform enhances brand favorability and purchase intent, building a robust brand reputation and fostering growth. AI’s capability to analyze vast amounts of data in real-time allows for the optimization of ad delivery, ensuring that messages reach the most receptive audiences — increasing engagement and conversion rates.

Reducing Ad Production Costs

The cost-effective production and scalable delivery of ads via AI enable businesses to allocate their resources more effectively. By minimizing the need for extensive human intervention in the creation and optimization of ads, Instreamatic helps businesses maximize their ad spend — achieving a greater ROI.

Shortening the Production Process

The traditional ad production process, which can take weeks, is drastically shortened with AI. Instreamatic’s platform allows businesses to launch ad campaigns from scratch in minutes rather than weeks. This rapid turnaround is crucial in today’s fast-paced market, where timing and relevance can make or break an ad campaign’s success.

Seamless Integration

Especially for businesses that are new to the world of AI, Instreamatic makes it easier than ever to get started. There’s no need to modify business practices already in place — Instreamatic’s platform fits naturally within any existing workflow.

The Future of AI in Advertising

The integration of AI into traditional ad strategies is not just about keeping up with technological advancements; it’s about leveraging them to create more impactful, efficient advertising experiences. Businesses that embrace AI — with platforms like Instreamatic leading the way — will not only navigate modern advertising more effectively, but will also set new standards for success.




Instreamatic redefines the advertising landscape, harnessing AI to transform the creation, delivery, and optimization of contextual video and audio ads.