New Podcast Episode: Instreamatic CEO Shares How AI Increases Productivity & Addresses Creative Fatigue
In this episode of Carat USA’s The Human Element podcast, Instreamatic Cofounder and CEO Stas Tushinskiy shares his excitement for AI’s leaps and bounds in the advertising and media industry.
During The Future with AI summit in New York, Tushinskiy joined leaders from Google, Spotify, iHeartMedia, Shutterstock, and more to discuss the opportunities and challenges that artificial intelligence creates.
Tushinskiy’s exclusive interview begins at 23:52, where he sheds light on how AI can increase productivity — which helps companies as well as society as a whole.
“People will spend less time doing boring, repetitive tasks and they can do more fun stuff,” he said. “At the end of the day, they’ll be able to deliver more results.”
Instreamatic recently launched Contextual Ads, which enable brands to create and launch as many AI-powered contextual video and ads as they want — in just minutes. This offering, according to Tushinskiy, can help make ads more relevant and less intrusive, annoying, or repetitive.
“AI can completely address the creative fatigue, where you hear the same ad again and again and again for 3 months. What if it’s the same brand with the same offer, but not the same ad? Not the same voice? What if it’s a connected story?” he said. “As an ad consumer, I’d get more entertained during ad breaks.”
