SoundHound: The Guide to Voice AI Adoption

Instreamatic
1 min readNov 27, 2019

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SoundHound published an impressive guide covering the challenges and the opportunities of utilizing Voice AI , starting from building a unique brand’s voice to monetization.

© SoundHound

What makes this guide so special is that there is so much “meat” in it and very little “fluffy stuff”.

Here are some key takeaway points when it comes to monetization:

  • 100 million smartphone users will be using voice assistants in 2020
  • 46% of U.S. adults say they use some type of voice technology to interact with devices and that percentage is only going to grow.
  • 38% of consumers agreed that voice ads are less intrusive than traditional forms of advertising — TV, print, online, and social media. The same study found that 39% of those consumers felt the voice ads were more engaging.
  • By 2022, the level of voice commerce sales is going to grow to as much as $5 billion in the UK and a whopping $40 billion in the U.S.

Read the full guide

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Instreamatic
Instreamatic

Written by Instreamatic

Instreamatic redefines the advertising landscape, harnessing AI to transform the creation, delivery, and optimization of contextual video and audio ads.

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