Voice Interactivity in Advertising: Voice Ads and More

Instreamatic
Jan 21, 2022

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Voice Ads provide marketers with unique insights that indicate whether a listener is interested in an ad or not — and that’s something marketers have never been able to do before.

Source: Marketing Brew (Francis Scialabba)

Tell an ad you love it…or hate it

One of the key value propositions of Voice Ads powered by Instreamatic marketing platform is enabling brand to actually hear whether their customers are interested in a product/service. As a result of this interaction, brands can build long-lasting relationship with their audience and cater the content depending on personal preferences of each and every listener.

“With voice, you get a real-time signal around whether the creative is resonating”, says Chris Record, SVP of ad product, technology, and operations at SiriusXM .

Read more on interactive ad format HERE!

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Instreamatic
Instreamatic

Written by Instreamatic

Instreamatic redefines the advertising landscape, harnessing AI to transform the creation, delivery, and optimization of contextual video and audio ads.

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